Since content has become one of the crucial SEO variables , a static web site just to present your products or services is not enough any more. Company Blogs give a fantastic opportunity to increase relevant content and stay in touch with your business’ audience, update them on your strategies and give as many information as possible. Even if you do not want a proper Blog, where your users can leave comments and participate, you will need to put in place a procedure to update your website with new products, or new special offers, different landing pages etc. You might also want to bring all this content on your front page and let people know and try or subscribe or (why not?) buy.
Content Management Systems give site owners and staff the advantage of improving the capabilities of the site as well as the content. CMS expandability is in fact is a big advantage. Every new functionality added to a traditional website involves designers, developers and often other professionals to tailor exactly what the clients is looking for. With CMS there’s a good chance to find a ready made plugin, module, component etc. that does exactly what is needed.
I have worked on many Wordpress blogs, I have a few myself (www.ottimizzo.it or www.blog-sardinia.co.uk) and I have developed websites with Joomla and other systems.
I normally suggest clients to implement a blog if they have a static website or to use a CMS if they are in the early stages of developing their web sites.
I offer blog or CMS set up, template research and customisation (or project management if an original one is needed), functionality development, usability implementation and content organization and management. Together with the actual development I set up procedures for the client or the staff involved in updating the website. Most of the time these projects run at the same time with SEO and other online marketing activities.
If you need to contact me about having a blog or implement a CMS feel free to contact me filling the form in my contact me page.